Jacob Johnson
Dr. Tinberg
ENG 101
11/15/10
Annotated Scholarly Article
Preston, Paul. "Persuasion: what to say, how to be." Journal of Healthcare Management
50.5 (2005): 294+. Academic OneFile. Web. 14 Nov. 2010.
The author proposes that persuasion is more than just a plea, but that it involves
an understanding of various factors. Preston states that words carry implications which
may not be immediately apparent. The article goes on to emphasize the point that
persuasion requires an understanding of the audience being addressed. Likewise, it is also
critical to understand how you—the communicator—appear to the recipient of your
message.
The intended audience of this article is managers in the healthcare field. Several
references are incorporated into the article, reasonably demonstrating its credibility. The
author himself is a professor of management, making him well qualified to write on this
subject. The article focus on how to improve communication and presents several
practical points to aid in this process. Preston recognizes the importance of
communication to managers, and presents a constructive article on this topic.
I will say, I am fairly happy with the final result. Obviously, an annotation is far from newsworth, but it seems to have come out fairly well.
ReplyDeleteThe first paragraph feels lackluster though. I find it difficult to address so little of an article. I think I did the best I could to grasp the main concepts, so I guess that is how it is supposed to look at the end. I certainly am no expert, so I welcome any feedback, because goodness knows I could use it.
The second paragraph, I feel more comfortable about. I was able to cover the author, the audiance, the credibility, the message and the goal. To me, this seems quite sufficient, but again, there is certainly room for improve,emt I assume.